Cardalytics Market Analytics

Who's heating up in the hobby?

Weekly sports card market movers across MLB, NFL, NBA, and NHL.

Last updated November 2, 2026

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What is Momentum Score?

The Cardalytics Momentum Score measures recent sports card market activity for a player. It combines changes in sales volume with price movement from comparable cards sold across recent periods.

A positive score indicates increasing market momentum, while a negative score indicates cooling activity. Players with lower sales volume receive less weight so a small number of sales does not overly influence the rankings.

Momentum Score is a market activity indicator and is not a prediction of future card values.

Momentum Score Scale

Use this scale as a quick reference for overall card-market momentum.

+50 to +100
Very Strong Momentum
+20 to +49
Strong Momentum
+5 to +19
Positive Momentum
-4 to +4
Neutral
-5 to -19
Weakening
-20 to -49
Negative Momentum
-50 to -100
Very Negative Momentum

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Justin Jefferson
NFL

#1 · NFL

Justin Jefferson

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-62.23

Momentum Score

292 sales

Patrick Mahomes
NFL

#2 · NFL

Patrick Mahomes

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-59.37

Momentum Score

1090 sales

Josh Allen
NFL

#3 · NFL

Josh Allen

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-58.77

Momentum Score

929 sales

Lamar Jackson
NFL

#4 · NFL

Lamar Jackson

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-57.68

Momentum Score

325 sales

Fernando Mendoza
NFL

#5 · NFL

Fernando Mendoza

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-57.63

Momentum Score

580 sales